A successful Canadian firm has chosen Buffalo to begin its first venture into the U.S. marketplace.
Coffee Culture, the Mississauga-based company opened its first local restaurant on Main Street in Williamsville in March 2009. In an effort to expand their
franchising division nationally, Coffee Culture US partnered with FB Displays & Designs, Inc. to create a modular trade show display to represent the Old World Coffee House atmosphere experienced in their stores.
Using colors that are warm and rich, and large mural graphics environment to promote conversation and relaxation, the FBD2 design team produced a tantalizing display that mimics the interior of the European-style coffee house which offers a range of fresh-baked goods, panini sandwiches, crepes and coffee. The display is totally modular and can be used in different configurations.
The display will be launched at the “Franchise & Business Opportunities Expo” in Philadelphia, January 30 and 31.
Coffee Culture is the perfect spot to grab a quiet cup of coffee, hold a casual business meeting or take advantage of the café’s free wireless Internet access and plasma TV.
Coffee Culture website
BUFFALO, NEW YORK –January 26, 2010. FB Displays and Designs, Inc. lends a hand to the Certification Council for Professional Dog Trainers (CCPDT) for the upcoming 2010 North American Veterinary Conference in Orlando, FL, January 16-20. With the use of some very tasteful fabric displays, the message is clear that becoming a CCPDT certified dog trainer brings great benefits.
The displays created by FBD2 beautifully convey the message of what the CCPDT is all about. One of the wave banners reads “Establish Yourself as a Cut Above!” This statement not only applies to certified dog trainers but to the reputation of the CCPDT as well.
The CCPDT’s certification program is the first national certification for dog trainers. Until the creation of the Certification Council for Professional Dog Trainers in 2001, there was no nationally available certification process for dog trainers, though many schools teach dog trainers and offer certificates for their specific programs. All test sites are professionally secured and moderated by Professional Testing Corporation. Candidates who pass the exam earn the title Certified Professional Dog Trainer-Knowledge Assessed and may use the designation, “CPDT-KA” after their names. www.ccpdt.org
FB Displays & Designs, Inc., provides full service event marketing solutions, from custom exhibits and modular displays to trade show material and design services. The company, which is “Certified Woman-Owned”, is a member of the Amherst Chamber of Commerce and the World Trade Center Buffalo Niagara, and the president and founder, Francine Brooks, is a member of the National Association of Women Business Owners and sits on the board of the Center for Entrepreneur Leadership at SUNY and several other advisory boards.
Eco-Systems™ Sustainable Exhibits are the tradeshow industry’s first eco-friendly exhibit manufacturer. This new line of exhibits is environmentally responsible, offering displays created from 100% sustainable materials and rapidly renewable sources. Built from renewable sources such as bamboo, recycled plastic and non-virgin aluminum, the exhibits are available in a variety of styles and sizes and can be customized to fit your specific show and industry needs.
Often trade shows are hyped as the ultimate b2b marketing component and sales mechanism without any data to support it. You may be wondering exactly how valuable investing in trade show selling and promotion of your product is, so here are a few key statistics and facts to help:
83% of attendees have some kind of buying power.
85% of decision makers say attending trade shows saves their company time and money by bringing vendors together under one roof.
79% of the attendees say that attending shows helps them decide what products to buy.
91% of attendees say trade shows impact their buying decisions because the competition is in one place, allowing for comparison shopping in real time.
85% of an exhibitor’s success lies in the performance of the staff.
People-to-people medium where the quality of communication is critical, ineffective staffing equals ineffective exhibiting.
Trade shows cost 38% less than sales calls.
Trade show visitors will tell 6+ people about their experience.
81% testify that trade shows help attendees become aware of new products and services.
Trade shows are the No. 1 b2b marketing tool to support sales, beating out specialty publications, Internet, promotions and PR.
91% of attendees say they get the most useful buying info from trade shows and events.
(Source: Merchant Circle)